Why Gift Cards

The gift cards we purchase are for stores all very conveniently located throughout the neighbourhoods making them easy to get to and offering a wide variety of goods.

While slightly more restrictive than cash, gift cards still give the receiver a great deal of freedom to purchase what they need and when they need it since the cards do not expire. And they give the user a sense of independence as they get to choose what is most useful to them, rather than have someone choose for them. Just this act alone improves their sense of self worth.

There are ZERO fees to buy a gift card so no money is ever used for anything other than what is on the gift card itself.

Some of us might have misgivings about giving cash to people experiencing homelessness and living in poverty. Gift cards mitigate this concern almost completely because they cannot be transferred into cash and are difficult to trade without going into the store to verify their value.